{"id":873,"date":"2018-10-17T00:36:40","date_gmt":"2018-10-17T00:36:40","guid":{"rendered":"https:\/\/blog.hassler.ec\/wp\/?p=873"},"modified":"2018-10-08T01:47:26","modified_gmt":"2018-10-08T01:47:26","slug":"slidr%e2%80%8a-%e2%80%8aa-new-way-to-shop","status":"publish","type":"post","link":"https:\/\/blog.hassler.ec\/wp\/2018\/10\/17\/slidr%e2%80%8a-%e2%80%8aa-new-way-to-shop\/","title":{"rendered":"Slidr\u200a\u2014\u200aA New Way to\u00a0Shop"},"content":{"rendered":"
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Getting a great deal on the latest tech gadgets and luxury goods has never been this much fun.<\/em><\/strong><\/p>\n

As<\/span>you might imagine, Tech Trends buys the occasional tech product online, in fact, I can\u2019t remember the last time I bought any hardware or software in an actual shop. The reasons for this are threefold; lower prices, product options and ease of access. So when we heard about a new online shopping platform that promised to revolutionise the sector by combining all these features with a fun gamification model and eye-popping discounts, well, we just had to check it out.<\/p>\n

Slidr, a London-based, Lebanese start-up is changing the face of retail and online shopping for the gaming generation. What is unique about Slidr is its crowd-discounting pricing model. Powered by a customised proprietary algorithm, it analyses consumer behaviour patterns and decides price reductions accordingly. The company is part of a London accelerator programme coordinated by the\u00a0UK Lebanon Tech Hub<\/a>\u200a\u2014\u200aa joint initiative by Banque du Liban (Lebanon\u2019s Central Bank) and the UK government.<\/p>\n

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Slidr\u2019s co-founder, Marwan Salem, said that launching the platform in Britain was inevitable, as the UK is the largest e-commerce marketplace in Europe (and third largest in the world) where e-sales had risen 16% in 2016 to \u00a3133 billion. The firm\u2019s research shows 41% of the UK population shop online every week, and that 16.8% of all retail trade in the UK is now carried out online.<\/p>\n

\u201cThe political and economic uncertainty in the UK over the last 18 months has affected high street shopping, as people are much more cautious now. So, consumers will do a lot more research online to hunt down bargains, and are increasingly inclined to buy online too. However, people in Britain really love our high-tech gadgets and luxury items, so all these factors have combined in our favour to make Slidr a great success.\u201d<\/em><\/p><\/blockquote>\n

In order to purchase some of the high street\u2019s most sought-after tech, Slidr users pay a small amount (20p to \u00a32) in the form of credits to reveal the price through an on-screen slider button. Upon the reveal, they have 15 seconds to decide to purchase the product or to let the price disappear. Each slide reduces the price, and the discounted price varies\u200a\u2014\u200ait can range from a 5% to a 70% reduction, with the average discount on the full retail price during 2017 being 24%.<\/p>\n

If shoppers like the price, they can go directly to checkout and get it delivered free-of-charge within two to three business days, or they can wait and slide again as the price may go even lower. When an item is sold, a new one is offered on the site, with its price back up to the higher level, and sliding starts again. This gamification approach differs from other shopping sites that may introduce an element of gambling as the Slidr price is always lower than the full retail price, users cannot lose\u200a\u2014\u200ano matter when they choose to slide and buy.<\/p>\n

With their focus on high end, luxury, smart tech products Slidr forecasts that UK gadget-loving consumers will be snapping up personal assistants such as Google Home, Amazon Echo and their derivatives in ever greater numbers after these formed a big part of Slidr\u2019s 2017 end-of-year sales boom.<\/p>\n

\u201cSmart Home gadgets were the stars of last year, and we believe this trend will carry on into 2018\u200a\u2014\u200aespecially with the introduction of the mini and dot versions of personal assistants, both of which make them more affordable and available to a larger number of people. e feel 2018 will see significant growth in consumer tech sales and online retail, all of it UK-led,\u201d explained Marwan<\/em><\/p><\/blockquote>\n

Slidr by numbers in 2017<\/strong>\u200a\u2014\u200aHighlights from Slidr\u2019s retail operations last year<\/p>\n